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Recruitment & Selection Services
Limassol Roussos Tower, Office 702
Corner Anexartisias & Kyriakou Matsi,
3302, Limassol, Cyprus
Limassol
On behalf of our client,a leading company in the iGaming business industry, we are looking to recruit an E-mail Marketeer Coordinator, for their offices in Limassol.
Responsibilities:
- Manage various email campaigns, including the template designs, calls-to-action, and content used in our email sends.
- Segment lists based on behaviors like past email engagement and website interactions (content downloads, site page visits, etc.,) and database parameters
- Measure results and optimize the lead nurturing workflows for these segments to convert leads into customers.
- Optimizing templates to ensure responsive behaviour for both mobile and desktop mail clients
- Work to minimize list decay and unsubscribes while increasing the productivity of our email sends.
- Develop documentation and road maps for processes, A/B tests, and promotions that succeed through email.
Requirements:
- Past experience with email marketing, lead nurturing, marketing automation and web analytics.
- Excellent understanding of email marketing concepts and metrics such as Sender Score, deliverability and sender reputation.
- Proficiency in email marketing and marketing automation technology.
- Highly analytical and able to derive meaning from data through A/B testing and email optimization.
- Knowledge of HTML and CSS for e-mail template building
- A good understanding of parameters and parameterization to build and develop e-mail templates
- Knowledge of liquid language as used with Shopify is a plus but not a requirement.
- A good understanding of general logic to allow building segmentations
- Excellent command of the English language
The ideal candidate will be an ambitious and hard-working individual with excellent planning, organizational and analytical skills and experience in e-mail marketing. An attractive salary and compensation package awaits the successful applicant.
Applicants should submit their CV to vacancies@careermasters.eu quoting the name of the position in the subject line of the email.
Due to high volume of received applications, only successful candidates will be contacted.
All applications will be treated in the strictest confidence.
