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Ghazi Meouchy is looking for a Advertising & Public Relations job in Nicosia;Limassol;Larnaca;Paphos;Famagusta, Cyprus.
Current Job:
· 2015-Now: AD Co - Advertising-Marketing Agency - Saudi Arabia
Position: Chief Marketing Officer - Head of Strategy
Previous Jobs:
· 2013-2014: IFP - International Fairs and Promotions / Beirut - Lebanon
Position: Chief Marketing Officer
Responsibilities:
As head of the marketing department, I oversee all communications, public relations and promotional activities selected to support our brands (Exhibitions) and marketing strategy. This includes design, production and distribution of print materials such as brochures, ads and direct response plus ATL activities needed for broadcast campaigns. In line with the need to keep the brand in front of the target audience, I manage press relations, speaking engagements, special events and community outreach activities.
· 2010-2012: Memac Ogilvy & Mather / Riyadh - KSA
Position: Managing Director (Advertising – PR – Digital - Activation)
Major Clients: STC – Obeikan – Volvo – Almarai – Huawei – Ministry of W&E – AlSoughayar Capital & Real Estate - SaleCO (Retail arm of STC) & others
Responsibilities:
Responsible for the day-to-day running of the business with a particular emphasis on business development. Assuring business continuity for growth by way of developing new clients whilst maintaining existing customer base.
· 2005-2010, Intermarkets Advertising / UAE / Dubai – Abu Dhabi - RAK
Position: Managing Director (Advertising – PR – Digital - Media)
Also managing: Interface (PR) and Interact (Online). Reporting to the CEO and the President.
Major Clients: Barwa Real Estate (Qatar), Omniyat Properties, Almasa Real Estate Holding, Damas-Farfasha, Lacnor, RAK Properties, Pinar, Bay Development Properties, City Of Arabia, Saraya Islands Real Estate, Welcare, RAK Invest, Al Madar Real Estate, Samsung, Apple, Ajman University, Crunchos, Coldwell Bankers, NBAD, Eshraq Real Estate, Tameer Real Estate, World Gold Council, Rotana, Japengo Café, Diners Club, Sony-Ericson, Abraj Real Estate and many others.
· 1997-2005, Afkar / Promoseven / Jeddah - KSA
Advertising - IMC agency
Position: Regional Strategic Planning Director
Handled many successful pitches and presentations, amongst other: McDonald’s, Evian, BMW, Samsung, Quaker Oats, Nescafé, Coca Cola, Orbit TV, Hyundai, Nivea, Ulker, Al Arabi oil, Al Alali, Puck, STC, Mastercard, Future TV, Al Arabia TV, Ford, Masterfoods, Magrabi, President cheese…and others
· 1994-1997, Rizk Advertising and Associates / Beirut
Position: Senior Marketing Executive – Account Manager
A results driven marketing and advertising professional, self-motivated and resourceful person with a proven ability to develop and strengthen management teams in order to maximize company profitability and efficiency.
Experienced in leading and growing all sectors of a communication business to make it a dynamic and progressive organization. Possessing excellent communication skills and able to establish sustainable and profitable relationships with customers, suppliers and stakeholders.
- Successful in developing and executing strategic plans, setting and administering budgets, and managing projects from inception to successful completion
- Exceptionally well-organized, with a track record that demonstrates self motivation, creativity, and initiative to achieve both personal and corporate goal
- Conducting and managing new business development pitches
- Experience in handling all functions of the different departments of a professional marketing company (agency)
- Experience in establishing and setting up major, profit oriented communication organizations
- Able to establish a team-spirited environment through a positive and proactive leadership style
- Apply innovative marketing and advertising strategies to increase customer acquisition, penetration and revenue
- Managing business operations and advertising campaigns for Lebanon, Syria, Saudi Arabia, Dubai, Abu Dhabi, Egypt, Oman, Qatar, Kuwait, Morocco and Bahrain.
- Creating and managing sales target forecast and marketing strategies
- Conducting weekly departmental meetings, discuss issues, evaluate
performances, and determine the requirements in order to cope with the challenges and obtain the opportunities
- Conducting marketing techniques training sessions
- Intensive involvement in researches, consumer behavior studies and strategic planning for international accounts - Control overall company image across all marketing collateral in print and electronic formats, including online
- Establishing new organizations and setting up work systems
Fluent in: English, French and Arabic (Spoken, written and read)
- MBA Marketing and management 1991 - St. Joseph University of Beirut
- Business administration diploma 1990 - St. Joseph University of Beirut
- Experimental sciences diploma 1986
Special courses and training in:
- Building Brands
- Mutual responsibilities & CRM
- Integrated Marketing Communication
- Living with paradoxes
- The newest techniques in marketing
- International marketing
- The Marketing Mix
- Measuring Brand Equities
- Marketing to women
- Maximizing Profitability
- Negotiation Skills
- Strategic Planning & other courses
Seminars in:
- Handling major accounts(Trademarketing and category management) Beirut
- Empowerment / Beirut
- Pulse (Qualitative Research) techniques by McCann-Erickson / Dubai
- Road Map to effective communication by McCann-Erickson / Beirut
- Customer Relationship Management (CRM) / Dubai
- Brand Equity and Brand Management / Dubai
- New road map to Effective Communication / Bahrain
- The Demand Chain / McCann Erickson / Jeddah
- Building Brands & Brand Equity / Paris
- Managing companies and maximizing profitability / Dubai
Social Media, Music and Sports
